Friday, February 8, 2013

Food & Drink Innovation Network ? NEW GROCERY DELIVERY ...

February 7th, 2013

Screen shot 2013-02-05 at 22.25.28Hello Fresh is?a new?grocery?delivery service?that?aims?to make home cooking easy and enjoyable.

Every? week? Hello ? Fresh? customers receive ?recipes? and? all? the? ingredients? in? the?exact? quantities,? delivered? directly? to? their? homes.

The? service? aims ?to? put? an? end? to?stressful? supermarket? dashes? and? makes? it? easier ?to? enjoy? the? experience? of? cooking? and?discovering?delicious?food.

Each? delivery? contains ?step? by? step? photo? recipes created by? head? chef? Patrick?Drake,? designed? so? that? even? the? most? kitchen?phobic of cooks? can? make? a?home?cooked?dinner?in?around?30?minutes.

Each  delivery  contains  step? by? step  photo  recipes created by  head  chef  Patrick Drake

Each delivery contains step? by? step photo recipes created by head chef Patrick Drake

Hello? Fresh aims to eliminate ?all? the? time? consuming? aspects? of? cooking,? from? weighing of?ingredients? to? sourcing?of? unusual? foodstuffs? ?? such?as ?star?anise,?purple?potatoes?or?a? single ?pinch? of? Pink? Himalayan? Salt,?which?can?be?hard?to?find.

This?means?that?consumers?can? create? fuss?free? meals? easily,? with? no? food? wastage,? while ?discovering? new ?ingredients.

The? dishes are designed to provide?a?well? balanced?combination?of?carbohydrates,?protein,?fats,?minerals?and?vitamins,?containing?approximately?500?750?calories.

By? sourcing? directly? from? the? UK?s? leading? food?suppliers,? Hello? Fresh?s produce?is?fresh.

Patrick? Drake,? Head? Chef? for? Hello? Fresh? said:

?People? are? so? busy? these? days?that? finding? the? time? for? new? recipes? and? healthy?eating?can?be?really?tough.

?We?started?Hello?Fresh? so? that? people? can? skip? the? planning? and? the? shopping? and? just? enjoy? cooking? tasty?food?with?fantastic?ingredients.

?Hello? Fresh ? is? designed? to? fit? in? with? any? lifestyle,? from? busy? families? who? wish to provide?nutritious? meals? to? their? children? to? young? couples? who? don?t? have? time? to? trawl? the?supermarkets.

?Hello? Fresh ?will? allow Brits to? enjoy? the? best? of? both? worlds:? convenient? meals? and the?experience?of?cooking?with?top?quality?fresh?ingredients.?

Prices?for?the?five? meal?plan?range?from??49?to??129?a?week.

For more information click here to visit the website.

Source: http://www.fdin.org.uk/2013/02/new-grocery-delivery-service-aims-to-make-home-cooking-easy/

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